AfterAgile™ logo, labeled Six Steps. Four Days.

Peek inside the playbook

Cover of the AfterAgile Playbook
Why this playbook exists: Should We Build It?
Playbook contents
The model: six steps, one continuous cycle
Definitions of roles and responsibilities
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AI is changing how products & services get built.

AfterAgile™ is the framework and methodology for what comes next — CX, Product, UX and Engineering, running on one weekly ring.


A schedule or timeline for a weekly Agile project, listing daily tasks such as setting intent, reviewing intent, coding and testing, ship review, KPI learnings, and collaboration, with color-coded labels for each day and task.
A schedule or timeline for a weekly Agile project, listing daily tasks such as setting intent, reviewing intent, coding and testing, ship review, KPI learnings, and collaboration, with color-coded labels for each day and task.
AfterAgile Week

CORE PRINCIPLE

The source of a definition is also its tester.

AfterAgile™ keeps ownership and validation with the same people. Whoever defines the need is also the one who checks whether the work actually met it — no handoff where that accountability gets lost.

The Definers

Two women are sitting at a table in a modern office setting, engaging in a conversation with each other. There are potted plants on a black grid shelf in the background.

Identifies the customer need
& the why

CX

Brings the real problem into the room and tests whether the shipped work solves it.

A woman with red hair and a watch on her left wrist working on a computer at a desk. Two monitors display code or data. The workspace has various objects, including a Mariangel figure and a pink polka dot cup.

Product

Owns the business value

Defends the intent to stakeholders, sets the KPIs, and reads the results against them.

A group of people working on a project with wireframe sketches, colorful sticky notes with words like "Aware," "Empathize," and "Define," and a laptop displaying a flowchart or process diagram. The table has various markers, sticky notes, and a potted plant.

Owns brand, UI & workflow

UX

Shapes how the intent actually shows up for the person using it.

Bring AfterAgile™
to Your Team

One path, two starting points. Each step shows the new product path on top and the existing product path below.

NEW PRODUCT

  • Steps 1–4 · about 5 weeks

  • Launching a new product line the AfterAgile™ way, from day one

  • Ongoing Support optional

Discovery

A 1–2 hour conversation about your team, product and customers.

1–2 hours

Discovery

Process, backlog, systems and team, assessed at consulting depth.

1-2 sessions

Readiness Review

One hour online. Systems, Definers and understanding checked.

1 hour

One-Week Pilot

One team, one real customer need, one full week.

1 week

Full Implementation

Your new product line fully running AfterAgile™.

4 weeks

N/A

No Step 5 – new products are fully running after Full Implementation.

EXISTING PRODUCT

  • Steps 1–5 · three run weeks

  • Parallel live processes

  • Moving a live product & customers

  • Ongoing Support optional

Readiness Review

Systems and teams checked, with a fix list before anything moves.

Before the pilot

Parallel Pilot

The old way and AfterAgile™ side by side for one week.

1 week

Cutover

The product moves across. Customers never notice.

1 week

Full Run

The first full week entirely on AfterAgile™, with us in the room.

1 week

Ongoing Support (optional)

A consulting retainer, per team, to keep AfterAgile™ running well. Essentials – weekly Collab and office hours. Full – coaching at every review.

3-month minimum

Early-adopter pricing for our first three full Pilots.

What founding clients give: a published case study with before-and-after KPIs · a quote for the site and pitches · one reference call with a future prospect.

The deal: three spots in total across both paths · book the pilot within 90 days of launch · ask about it on your discovery call.

Bring AfterAgile™ to your team.